Thread: Telecom Lies
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Old 9th May 2006, 02:21 PM   #2
Your friendly local necromancer
Join Date: Mar 2006
Location: Te Awamutu, New Zealand
Posts: 100
Telecom CEO Theresa Gattung made the following comments on March 20th 2006, as part of a speech given to analysts in Sydney about the company's plans for the future.

"Think about pricing. What has every telco in the world done in the past? It's used confusion as its chief marketing tool. And that's fine.

"You could argue that that's how all of us keep calling prices up and get those revenues, high-margin businesses, keep them going for a lot longer than would have been the case.

"But at some level, whether they consciously articulate or not, customers know that's what the game has been. They know we're not being straight up."
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